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How to Start a Shoe Line?

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Learn About the Derby Shoes
January 18, 2022
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How to Start a Shoe Line?

Variety of women's fashion comfortable shoes of all seasons on a light background, top view

With over 23 years of experience in private label manufacturing for footwear, our OEM & ODM and footwear manufacturing service is here to help you get through the journey in 6 steps. Keep reading to learn how to start your own shoe business.

Steps by Steps:

1. BRAND IDENTITY AND RESEARCH

It is critical to conduct research before to launching your shoe line. You can begin by identifying a market niche or a gap in the market, something unique that you can never discover or a personal pain problem. This is usually where the research begins. Once you’ve determined your niche, create a mood board or a brand presentation to clearly explain your vision.

bright and fashionable interior of shoe store in modern mall

2. SKETCHES AND DESIGNS FOR SHOES


To express your concept to us, prepare simple sketches or search for visual references of your designs. During the prototyping stage, our team will translate your designs into technical drawings. A footwear tech pack is a terrific way to show off illustrated shoe designs and specifications. Our guide on how to construct a tech pack will walk you through the process and includes spreadsheet templates.

Pattern with image of sports shoes, sport top view, text space. Athlete’s set. Flat lay composition. Sports unisex, male and female fitness.

3. SHOE PROTOTYPE SAMPLE


With our Startup Package for prototype creation, you can bring your ideas to reality. This is a crucial stage in the final production. Technical consultation, pattern making, shoe last development, heel, and sole creation, material sourcing, custom mold creation based on project requirements, 3D buckle and accessory creation, sample packaging, trial shoe prototype, and final sample are just a few of the steps that will get you ready for production. This is a crucial and exciting moment in launching a successful shoe line.

Samples can be used for online marketing, to show customers at trade shows and runways, or to sell directly to consumers.

To get started, we’ll need your tech pack or sketches.

Boutique shoes on a sample shelf.

4. MANUFACTURING YOUR SHOE IDEAS


Following the product development phase in step 3, we are now ready to mass-produce your designs. Our private label shoe production with no minimum order quantity [MOQ] lets you make small batches to test the market or bigger numbers for wholesale. A staggered production model is also available.

Our private label production infrastructure is at the heart of it all, and it’s a great blend of historic know-how and new configurations. We provide a complete solution and manage the supply chain, guaranteeing that quality requirements and deadlines are met. Handmade women’s shoes, men’s formal shoes, sneakers, boots, sandals, and custom-built-to-order shoes are among our private label offerings.

Pastel pumps, leather boots, high heels organized on a shoe rack.

5. BRANDING AND MARKETING


Every company has its own marketing strategy. Over the years, we’ve worked with a variety of fashion startups and established companies, and our advice has always been to start marketing your brand as soon as feasible. It’s critical to use social media to post images of the production process and obtain crucial feedback. Getting your name out there can be as simple as registering your brand name, launching an e-commerce business, or setting up pop-up shops. We also provide photography services during the production process as part of our launch package.

Shoe deisgner working at the factory

6. DISTRIBUTION & PACKAGING


Enhance your brand with a fantastic personalized box. We provide packaging and delivery services in addition to shoemaking. We collaborate with reputable box manufacturers who provide top/bottom shoeboxes with magnets and high-quality paper. To make the boxes, all that is needed is a box design and a logo. Our box suppliers may have a minimum order quantity requirement. You should now have all of the resources you need to learn how to start a shoe business.

designing the footwear from 2D to 3D

Alimao Footwear Group China

We call us Best Shoe Factory because we provide the best service in the shoe industry, and thanks to our multi-functional production lines, we are now able to manufacture any type and any level of shoes for you. Alimao Footwear Inc. was established in Wenzhou, the center of the shoe industry of China, in 1998. As one of the largest shoe exporters in China, our main business includes Original Equipment Manufacturer and Import and Export Trade. Throughout the years, we have formed solid relationships with over thirty client companies across five continents and established our reputation across the globe. From children’s shoes to Luxury leather shoes, our factories can make every type of shoe for customers. Our main products are private label shoes, customized shoes, luxury leather shoes, children’s shoes, Oxford & Derby shoes, women’s boots, and sneakers. For any questions, feel free to contact hello@bestshoefactory.com!

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